Description:
Discover San Angelo! gives the viewer an overall look at the variety of things to see and do in San Angelo by highlighting our niche markets. It includes scenes from attractions representing history, nature, nightlife, sports, the performing and visual arts, and shopping and dining.
Objective:
Having no YouTube channel, our objective was to begin producing videos to showcase our community. Because we are a division of the Chamber of Commerce and Economic Development is also under the Chamber umbrella, we decided to make the video something the other divisions could use to promote quality of life in San Angelo, as well. We utilized a local video production team, By the Stream Media, to produce the video. We've only seen 707 views on our YouTube Channel. However, when we launched the video in November 2017 and placed it on our Facebook page, we had more than 87,000 organic views in under two months, in addition to 1,700+ shares.
Agency
Project Cost:
$4,330