Description: Since 1845
A year-and-a-half-long celebration of New Braunfels' 175th anniversary, funded by sponsors, showcasing the rich German heritage of the city.
Activities included installation of highway gateway monuments, new city street signs, upgraded 150th time capsule monument, refurbishment of Friendship Tree plaque, "History Flows Here" coffee table book, bi-continental simultoast (https://youtu.be/s7EutHEWSYA
), 1920s New Years Eve gala, and planning for many other events that were postponed due to the pandemic (Community Breakfast, Founders Gala, Founders Fireworks, Founders Day Parade, Community Breakfast, Octogenarian Honor Roll, 175th Time Capsule).
Objectives: Branding of the community
Destination pride and positioningAgency
Project Costs:: $743,000, privately raisedView Website