In 2018, Visit The Woodlands underwent a branding study to create a new brand story and identity. Following this, staff began efforts to update all marketing collateral including the Visitor’s Guide. The 23-page guide was redesigned to more accurately reflect VTW’s new brand identity while also providing information to visitors on upcoming events and things to do while in town.
A resource for visitors, the Visitors Guide highlights attractions, hotels, events and experiences in The Woodlands. Sections include Outdoors & Nature, Arts & Culture, Live Music & Nightlife, Dining, Shopping, Celebrations and Accommodations.
Project Costs: $10,000